"Be calm, be confident, be cheerful."

Wil Chung

Marketing Ninja

I'm Wil, an obstacle course, trail and road runner and marketing ninja by day. I'm based in the North West of the UK and my 2018 goal is to complete at least 50 miles at World's Toughest Mudder. I'm a relative newbie - I've only been running for two years. Running is important to me as it gives me time to think, enjoy the beautiful Cheshire countryside and keep fit. What other activity can you do those three things together?

//// Why did you start running - what was your motivation?

I started running as I had begun to take part in more obstacle races.  I didn't want to finish the race and collapse in a heap, I wanted to enjoy the whole experience. So I began to run to ensure I could finish with a smile. 

//// Do you remember your first race? How was your feeling when you finished?

My first race was the East Midlands Airport 10km. It was an amazing run in and around the Airport including registering at the departure lounge and running past hangars and private aircrafts. I was so happy to finish, I have photos of me putting my arms out like a plane coming in to land. The crowds and support were amazing!

//// What is the one run you'll never forget, and why?

I will never forget my first Equinox24 - a 24 hour ultra based at Bevloir Castle. 10km trail laps with the aim to complete as many as you can within 24 hours. Seeing the absolutely gorgeous course change throughout the day and into the night was amazing. As a solo runner, fellow runners and spectators were so supportive. The last 1km of the course was through the camp site, so even at 4am in the morning, there were people cheering you on. I managed to complete 10 laps for 100km. Because of that amazing experience, I have signed up for 3 more similar events this year.

//// Why are you a 361° ambassador? What motivates you to go beyond expectations?

I'm proud to be a 361° ambassador as they believe in always pushing forward and to be a better person than yesterday. I've always strived to improve myself. A few years ago, I would never have thought about completing a 10km race, never mind beyond expectations of 100km.